What is Supplio?

Sell supplements under your own brand without holding stock.

Updated 7 November 2026

Supplio lets you sell products under your own brand without buying stock up front. You choose products from our catalogue, put your label on them and sell them through your own Shopify or WooCommerce store. When a customer orders, you pay us the wholesale cost and our fulfilment partners print your label, pack the order and send it to your customer.

Who it’s for

Supplio is built for people starting or growing a brand in New Zealand and Australia: existing supplement brands, online sellers, fitness and wellness professionals, creators and agencies.

What you look after

  • Your brand: the name, logo and design on your label.
  • Your store, prices, marketing and customer service.
  • Any claims you make about your products, on your label, in your store or in ads. See claims to avoid.

What Supplio looks after

  • Supplying the products.
  • The product information on your label: ingredients, supplement facts, directions and warnings come from the product’s specification and are built into the label template.
  • Checking every label before it’s printed.
  • Packing, dispatch and sending tracking back to your store.

Next: how an order moves from your store to your customer.

Was this article helpful?

Can’t find what you need?

Send us a message and we’ll help.